10, May 2023
Biya regime keen to attract more Chinese investment at trade expo 0
Cameroon hopes to attract more Chinese investment when it takes part in the upcoming third China-Africa Economic and Trade Expo, said a Cameroonian trade official on Tuesday.
Joseph Mutomby Ndumbe, director of foreign trade at Cameroon’s Ministry of Trade, made the remarks during a promotional conference organized in the capital Yaounde to invite the Central African nation to participate in the expo to be held in China.
Cameroon hopes to export more to the Chinese market and attract more Chinese investors, Ndumbe told Xinhua at the close of the conference.
“We are going there (trade expo) to seek to have the possibility of having fruitful partnerships with Chinese companies that are ready to come to Cameroon,” he said, adding that the country will exhibit made-in-Cameroon products including Penja pepper, Oku White Honey, cocoa and coffee.
The expo, under the theme “Common development for a shared future,” will run from June 29 to July 2 in central China’s Hunan Province.
Yang Zhihua, deputy mayor of Yiyang, a city in Hunan, said at the conference that the province and Cameroon have vast space for cooperation in modern agricultural development and the construction of transport, energy and communication infrastructure.
“We wholeheartedly hope for the participation of the Cameroonian government, think tanks, enterprises, trade associations and financial institutions, with China-Africa Economic and Trade Expo as a platform,” Yang said.
Source: Xinhuanet
12, May 2023
Yaoundé: Commonwealth and ITFC partner to empower women business owners 0
Thirty-four women from across Cameroon have benefitted from a three-day digital business bootcamp designed to equip them with the skills necessary to scale up their businesses globally.
The Commonwealth Secretariat partnered with the International Islamic Trade Finance Corporation (ITFC) on the bootcamp, which ran from 2 May to 4 May 2023 in Yaoundé, focusing on upskilling women business owners in Cameroon.
Research reveals that women entrepreneurs are at a disadvantage in accessing digital infrastructure and participating in e-commerce platforms. The bootcamp aimed to help address that deficit by providing skills and resources in entrepreneurship, financial literacy and digital know-how.
One of the entrepreneurs attending the bootcamp, Buma Emeline from the Fonds Régional Pour la Promotion de Santé du Centre – an organisation working in Cameroon to ensure patients are offered quality medication and health facilities – said the workshop would help her better market her products and medical advice, and learn how to engage more partners to reach more citizens.
Opening the bootcamp, Secretary General of Cameroon’s Ministry of Trade, Brusil Miranda Metou, said:
“To better leverage the benefit from e-commerce, you need to master its contours… The training that you will receive over the next three days will enable you to diversify your activities and facilitate your inclusion in the national, regional and international value chains.”
Ms Metou thanked the Commonwealth Secretariat and the International Islamic Trade Finance Corporation (ITFC) for organising the bootcamp, which, she said, would strengthen the role of women in the e-commerce process and development of Cameroon.
The bootcamp was part of a wider initiative of the Commonwealth Secretariat and the ITFC, which has been supporting the Government of Cameroon with technical assistance and capacity building on trade opportunities.
Under the initiative, the Secretariat and ITFC facilitated the development of an e-commerce strategy for Cameroon, produced a training manual on leveraging e-commerce capabilities and hosted two training sessions for women entrepreneurs in Cameroon. With this bootcamp, 100 entrepreneurs have been trained through the initiative, with the goal of training at least an additional 50 women.
Speaking at the bootcamp, Opeyemi Abebe, Head of the Commonwealth Secretariat’s Trade Competitiveness Section, said:
“To facilitate trade and e-commerce, our focus should not only be on developing modern digital infrastructure and restoring the financial systems but also on embracing skills development.
“The lack of knowledge of business management, marketing, finance and logistics particularly impedes the progress of women entrepreneurs. Bridging this gap will enable women entrepreneurs to succeed and grow their businesses exponentially and this is what we collectively aim to achieve through the bootcamp.”
Nasser Al-Thekair, General Manager of Trade and Business Development at ITFC, said:
“E-commerce is widely acknowledged as a significant instrument for innovation, competitiveness, job creation, and growth. This bootcamp will provide women entrepreneurs in Cameroon with a chance to broaden their horizons and enhance their involvement in the global e-commerce trade.”
Micro, small and medium-sized businesses constitute a significant percentage of Cameroon’s private sector. The contribution of these businesses to job creation and poverty reduction in Cameroon is substantial. Their impact on the economy could be significantly greater if these businesses are able to take full advantage of domestic and export market opportunities and participate in global supply chains through e-commerce.
The initiative’s goal is to make it easier for more Cameroonian entrepreneurs to expand their market reach and make their goods and services available globally. The entrepreneurs will leave the bootcamp with concrete skills and resources, including how to attract an international audience, navigate payment systems, advice on supply chain management and a mock-up for their website.
Source: The Commonwealth.org